Convert Every Click: Make More Money Online with Holistic Conversion Rate Optimization

Prijs: € 13,45
Verwachte levertijd: 3 werkdagen

Omschrijving

A holistic approach to conversion rate optimization that encompasses an entire business online and offline to drive more sales and referrals, and increase bottom-line profits In order for your busines...
Lees meer

Gerelateerde artikelen

Uitgebreide omschrijving

A holistic approach to conversion rate optimization that encompasses an entire business online and offline to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits.
Uitgever John Wiley & Sons Ltd
Druk 1
ISBN/EAN 9781118759677
Auteur Rabhan, Benji
Vakken handel en verkoop

Anderen bestelden ook: