International hospitality management

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Omschrijving

International Hospitality Management: concepts and cases brings together the latest developments in global hospitality operations with contemporary management principles. It develops a critical view o...
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International Hospitality Management: concepts and cases brings together the latest developments in global hospitality operations with contemporary management principles. It develops a critical view of the management practices and the traditional theories, analysing how appropriate they are to the hospitality and tourism industries in a multicultural context. International Hospitality Management is designed to instil a greater awareness of the cultural factors influencing the strategies and performances of hospitality organization. This approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry.
Uitgever Taylor & Francis S&T Voorheen lijst Elsevier S&T
Druk 1
ISBN/EAN 9780750666756
Auteur Clarke, A.
Vakken economie en ondernemen

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