Kenrick: Social psychology: Goals in interaction

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For an undergraduate introductory level course in social psychology. Social Psychology: Goals in Interaction reveals the motives behind social behavior-why people love, hate, lead, and follow, for exa...
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For an undergraduate introductory level course in social psychology. Social Psychology: Goals in Interaction reveals the motives behind social behavior-why people love, hate, lead, and follow, for example- and bridges the person and the social situation. A unique integrated approach to social behavior: What do terrorist bombings, testosterone, one-minute "hurry dates," Facebook, and political smear campaigns have to do with one another? Social Psychology textbooks typically provide a laundry list of interesting, but disconnected facts and theories. This standard approach grabs interest but falls short as a way to learn. Kenrick, Neuberg, and Cialdini instead provide an integrative approach, one that both builds upon traditional lessons learned by the field and pushes those lessons to the cutting-edge. By organizing each chapter around the two broad questions-"What are the goals that underlie the behavior in question?" and "What factors in the person and the situation connect to each goal?" -the book presents the discipline as a coherent framework for understanding human behavior.
Uitgever Pearson Education
Druk 1
ISBN/EAN 9781292027807
Auteur Kenrick Neuberg Cialdini
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