From Modern Production to Imagined Primitive

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Omschrijving

In this vivid ethnography, Paige West tracks coffee as it moves from producer to consumer, from Papua New Guinea to coffee consumers around the world. She illuminates the social lives of the people wh...
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In this vivid ethnography, Paige West tracks coffee as it moves from producer to consumer, from Papua New Guinea to coffee consumers around the world. She illuminates the social lives of the people who produce coffee, and those who process, distribute, market, and consume it. The Gimi peoples, who grow coffee in Papua New Guineas highlands, desire to expand their social, as well as business, relationships with the buyers who come to their highland villages, as well as with the people working in Goroka, where much of Papua New Guineas coffee is processed; the port of Lae, where it is exported; and in Hamburg, Sydney, and London, where it is distributed and consumed. This rich social world is disrupted by neoliberal marketing strategies, which impose prescriptive regimes of governmentality that are often at odds with Melanesian ways of being in, and relating to, the world. The Gimi are misrepresented in the specialty coffee market, which relies on images of primitivity and poverty to sell coffee.
Uitgever Marston Book Services Ltd
ISBN/EAN 9780822351504
Auteur West, Paige
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