Principles of Guest Services in Hospitality

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Omschrijving

Managing Quality Service In Hospitality: How Organization Achieve Excellence In The Guest Experience, International Edition teaches the concept and principles of treating customers as guests and creat...
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Managing Quality Service In Hospitality: How Organization Achieve Excellence In The Guest Experience, International Edition teaches the concept and principles of treating customers as guests and creating a Wow experience for them. Many other texts in this subject area skip over guest-focused service strategy in hospitality or service organizations. This text fully covers the topic of managing hospitality organizations by using academic studies and real life experience from companies like Walt Disney Company, Marriott, Ritz-Carlton, Darden Restaurants, Southwest Airlines and many others. The text is written in three sections: strategy, staffing, and systems. Each chapter includes suggested hospitality activities for students in which students are encouraged to visit local organizations to talk with guests, employees and managers to obtain a variety of perspectives on the guest experience. Other activities will have students going to the internet to visit established sites for hospitality organizations.
Uitgever Cengage Learning Services
Druk 1
ISBN/EAN 9781111307738
Vakken economie en ondernemen

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