Vision, Mission, Compassion - Communicative Strategy

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Omschrijving

The current conception of Vision, Mission and Communication focuses on the strategic (and commercial) targets of an organisation. People are seen as assets, tools to realise these targets. For that pu...
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Uitgebreide omschrijving

The current conception of Vision, Mission and Communication focuses on the strategic (and commercial) targets of an organisation.

People are seen as assets, tools to realise these targets. For that purpose rules, regulations, norms and measurem
Uitgever Van Gorcum & Comp. bv
Druk 1
ISBN/EAN 9789023243021
Auteur Leeuwen, L. Van, Winkel, K., Dijkstra, H.
Vakken economie en ondernemen

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